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How behavioural economics can shape your business

Events

Do you define business success by large-scale achievements or dramatic changes?

Have you ever considered how the amalgamation of small changes can also have a huge impact on people’s decision making and business outcomes?

Perhaps it’s time to ‘reframe’ your perspective…
Join the third instalment of our 3rd Horizon Virtual Event Series, which will seek to explore alternative viewpoints that can help you quantify business success.

Hear from keynote speaker, Rory Sutherland, Vice Chairman of Ogilvy UK, Co-Founder of Ogilvy Change and widely known as ‘The Ad Man’. Using real-life experiences and insights from his team of psychologists, he will divulge on the importance of finding business solutions that take technology, economics and psychology into account and the small changes we can make as individuals to reframe how we think about business success.

You’ll also get the opportunity to ask him your own questions during a Q&A session.